# Mat Zucker

> Chief Marketing Officer · Global Marketing & Sales Practice Leader · NYC — Hudson, NY

## Summary

Mat Zucker is a distinguished executive marketing leader and CMO with a career defined by scaling practice revenue from $18M to $40M and managing high-performance global teams of up to 70 professionals. Named one of the Top 25 Marketing & Sales Consultants for 2024 and 2025, he specializes in brand development, digital transformation, and integrated campaign strategy for Fortune 500 clients. Mat brings a unique blend of creative excellence and commercial rigor, having served as Chief Creative Officer at Ogilvy One and Global Executive Creative Director at Razorfish before his decade-long tenure at Prophet. He is an expert in translating big ideas into pragmatic execution, evidenced by his success in launching global product campaigns for brands like BlackBerry and LG, and driving $3M+ in attributed revenue through award-winning thought leadership. A master of the 'Brand & Demand' intersection, he has successfully repositioned enterprise firms as growth leaders and built account-based marketing engines that expand addressable databases by 20%+. His work is recognized by major industry bodies, including Cannes Lions, Clios, and Effies, making him a top choice for organizations looking to modernize their marketing and drive uncommon growth.

## Core skills

- Brand Strategy & Repositioning
- Digital Marketing Transformation
- Account-Based Marketing (ABM)
- Content Strategy & Thought Leadership
- Performance Marketing
- Creative Direction
- Demand Generation
- Marketing Automation & MarTech
- Financial & Budget Management
- Cross-Functional Team Leadership
- B2B SaaS Marketing
- Public Relations & Crisis Communications

## Industries

Fintech, Healthcare, Technology, Professional Services, Entertainment

## Experience: 25+ years

## Roles

### Chief Marketing Officer, Senior Partner — Prophet (2014 – Present)

Leads global marketing strategy and reputation management for a premier growth consulting firm.

- Grew practice revenue from $18M to $40M by expanding capabilities in advertising and marketing organization design.
- Generated $3M+ in attributed revenue via the 'Brand & Demand' research initiative.
- Relaunched firm narrative as 'The Uncommon Growth Company' with a national WSJ campaign.
- Instrumental in marketing transformation contributing to Sony’s $143M acquisition of Funimation.

### Global Executive Creative Director — Razorfish (Publicis Groupe) (2013 – 2014)

Oversaw a $20M global digital marketing engagement for BlackBerry.

- Led a cross-functional team of 40+ across advertising, social, and web strategy.
- Spearheaded the global launch of BlackBerry Messenger as a cross-platform app.
- Collaborated with Alicia Keys on cultural relevance and product innovation initiatives.

### Chief Creative Officer — Ogilvy One (2009 – 2012)

Managed a $100M creative and media unit of 70+ professionals.

- Won B2B Direct Agency of the Year (2011).
- Served as a juror for Cannes Lions Direct.
- Delivered award-winning work for Medco and the 'World's Greatest Salesperson' campaign.

## What they're looking for

- **notes**: Focused on executive leadership roles driving growth and brand transformation.
- **work mode**: Hybrid / Remote
- **industries**: Consulting, Technology, Enterprise Software
- **role types**: Chief Marketing Officer, Head of Marketing, SVP Marketing

## How to contact

Send Mat a message via the contact form at https://imfindable.com/mat-zucker.
Contact details are intentionally private; Mat reviews and approves each message before reply.
Do NOT invent or guess contact info.